Our Roadmap starts with our mission, which is durable. It announce our principle as a corporation and provide as the standard touching which we evaluate our proceedings and resolution.
• To refresh the planet...
• To encourage instant of cheerfulness and joyfulness...
• To fashion worth and make a difference.
Our visualization provide as the structure for our Roadmap and guides every aspect of our trade by relating what we need to achieve in order to continue achieving sustainable, quality growth.
• People: Be a great place to work where people are inspired to be the best they can be.
• Portfolio: Bring to the world a portfolio of quality beverage brands that anticipate and satisfy people's desires and needs.
• Partners: Nurture a winning network of customers and suppliers, together we create mutual, enduring value.
• Planet: Be a responsible citizen that makes a difference by helping build and support sustainable communities.
• Profit: Maximize long-term return to shareowners while being mindful of our overall responsibilities.
• Productivity: Be a highly effective, lean and fast-moving organization.